LIFE AT THE LAKE

ClientThe Lake
AgencyLost & Found
RoleArt Director
Year2025
DisciplineAI, Commercial
LIFE AT THE LAKE

Overview

Placemakers came with a residential project built around Lisi Lake in Tbilisi and a question that doesn't have an easy answer — how do you sell a feeling? Not a floor plan, not a amenity list, not a price per square meter. The feeling. The quality of a life lived next to water.

Credits

Art Director
Sergi Devrisashvili
Creative Director
Nina Sariashvili

Just the lake, the light, and the particular feeling of a morning you don't want to end.

Some of the best things in life don't go anywhere either.